Saturday, 4 February 2012

The Little Bunting Brand


First of all I want to share with you how the name Little Bunting came about. The idea to create a shop came from my strings of bunting that I began to design and make in my spare time during my Fashion Studies degree. The idea began to grow as I thought of more new ideas, and soon developed into an entire brand. Below are some pages from my portfolio to show you how my ideas developed into the blog you see today.

Below are the original drawings that I put together for my logo. I wanted something cute but memorable, not too complicated but stylish, and I think I achieved it with my simple Adobe Illustrator line drawing. I used watercolours and sketching pencils to create a more realistic Bunting, but I love the simplicity of the line drawing.

I then decided to design the other promotional elements that would make up my brand, and soon the idea developed to include business cards, receipt cards, bags, product tags and chalkboards. I have always loved the nautical style, and incorporated this aesthetic into my brand with weathered white boards as the background and an aquamarine blue and sandy yellow for the main colours.

The shop design followed, and below you can see my ideas for both the interior and exterior of the shop. Again drawing strongly on a nautical influence mixed with country charm, the interior exudes a kind of country beach hut, filled with white wood furniture, seagrass carpets and ticking stripes.




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